Blenheim Palace sees a 50% surge in group visits during festive season

Blenheim Palace has seen a remarkable 50% increase in group footfall during the 2024 festive season, highlighting the popularity of this year’s Neverland themed Christmas experience. Created in partnership with Great Ormond Street Hospital, the magical event is not only delighting visitors but also supporting a worthy cause – directly contributing to the hospital with every ticket sold.

Heather Carter, Managing Director – Visitor Attraction at Blenheim Palace, said, “This year’s Neverland theme has truly captured the imagination of our visitors, and we’re thrilled that so many groups have made Blenheim Palace their destination of choice this Christmas. The fact that this increase in visitors is helping to support Great Ormond Street Hospital makes the season even more special. We’re so grateful for the incredible support we’ve seen and can’t wait to welcome even more visitors in 2025.”

With the New Year just around the corner, Blenheim Palace is set to offer an extraordinary lineup of events and activities throughout 2025, ensuring there’s something for everyone to enjoy:

Blenheim Palace Food Festival: From 24th – 26th May, celebrate culinary delights while supporting sustainability initiatives. Discover new flavours, learn exciting recipes and be inspired by the passion and expertise of its culinary guests. From gourmet delights to street food favourites, there will be something to tantalise every palate.

Blenheim Palace Flower Show: From 27th – 29th June, this event is the perfect place to discover plants, flowers and an array of gardening goodies from unique garden gazebos, greenhouses and arbours to beautiful flowers, gardening sundries and hundreds of other products.

Jousting Tournament: On 3rd – 5th May, there will be the annual thrilling spectacle for history and adventure enthusiasts alike. Step back in time and witness the thrilling clash of steel and the thundering hooves as knights don their armour and mount their noble steeds for the most spectacular jousting event of the year.

Christmas at Blenheim 2025: Plans are already underway to make next year’s festive season even more magical. Groups and trade partners are invited to express their interest early for Christmas at Blenheim 2025 by reaching out to the dedicated Blenheim Palace team.

As the festive season continues, there’s still time to experience the wonder of Neverland at Blenheim Palace and support Great Ormond Street Hospital. Don’t miss out on this enchanting event that’s making a difference.

For more information about Blenheim Palace, please visit, www.blenheimpalace.com

 

ENDS

For more information, contact Cab Campaign – blenheim@cabcampaign.co.uk

About Blenheim Palace

Home to the Dukes of Marlborough since 1705, Blenheim Palace was designated a UNESCO World Heritage Site in 1987.

Set in over 2,000 acres of ‘Capability’ Brown landscaped parkland and designed by Vanbrugh in the Baroque style, it was financed by Queen Anne, on behalf of a grateful nation, following the first Duke of Marlborough’s triumph over the French in the War of the Spanish Succession.

Today it houses one of the most important and extensive collections in Europe, which includes portraits, furniture, sculpture and tapestries.

Blenheim Palace is also the birthplace of one of Britain’s most famous leaders, Sir Winston Churchill, and it was his father who described the vista on entering the Estate from the village of Woodstock as the ‘finest view in England’.

https://www.blenheimpalace.com/